Today is the International Women´s Day (IWD) and from “Spain Market Research” we want to celebrate it. We would like to share the long way that Spanish women faced during the last century and some achievements that they have reached recently.
Continue reading Interesting Facts and Figures About Women in Spain
Nowadays, social media is omnipresent. Customers rarely part with their smartphone and are continuously connected to their social networks. Moreover, businesses join multiple social networks in order to connect with their customers. In this article, Spain Market Research look at how and why customers use social media in Spain. We research at why would a customer interact with a brand on social media. We compare data from 2014 with data from 2015.
Continue reading Social Media Usage in Spain: Trends and Tendencies for 2016
Today it’s possible to find many tools that can help the most inexperienced user quickly begin doing sophisticated analysis and produce great visualizations from many different types of data. The democratization of data exploration is well underway, and from Spain Market Research we can give you a small overview.
Continue reading New Tools Democratizing Data Analysis & Visualization